Merritt Athletic Clubs Interview with Donyel Cerceo
Committed to bringing people together with energizing activities and experiences, Merritt Athletic Clubs, in Baltimore, Maryland, is changing the way Baltimore thinks about fitness. With award-winning aquatics programs, exhilarating fitness classes, certified personal trainers, and the area’s only results guarantee, they are supporting active lifestyles and creating a happier, healthier community. Voted Baltimore’s Best Health Club for four consecutive years – 2012, 2013, 2014 and 2015, they believe that Merritt is the best part of their members’ day EVERYDAY, and the only health club in Maryland that offers a Results Guarantee or your money back. With their award-winning aquatics program, premiere group fitness classes and top-notch children’s programs, Merritt offers a first class environment that redefines the fitness experience and becomes a part of our members’ lifestyle.
Donyel Cerceo, Marketing Director, believes their gym is different from others because they actually want their members to come to their club and use their facilities – unlike some other clubs that count on a high volume of members with low usage. Merritt works hard to get every new member acclimated into the club and introduces them to all aspects of the club so they are taking full advantage of their club. Their club advisor meets with every new member and listens to their goals and interests. The club advisor also shows the new member everything the club offers and introduces them to key staff in each department. Most people are nervous about coming to a health club so Merritt works to make a connection with staff and other existing members so a new member feels more comfortable. Merritt Athletic Clubs offers something for every member of the family so parents can come take a class or workout on the fitness floor while their children have a great time in their interactive kids club, take a karate lesson or swim in one of their pools. Their goal is to fit into their members’ lifestyles not have members try to fit coming to the club into their lifestyle. They have nine reciprocal locations all open 24 hours so that it is convenient for their members to come to the club whenever they want.
They have many group classes including SB Barre, Zumba, Body Combat, Body Flow, Body Pump, Sprint, Body Step, Body Attack among others.
Merritt provides a wide range of programs for the area’s seniors. These programs focus on improving flexibility, endurance, balance and strength. Their certified trainers or instructors to ensure their participants are using proper techniques and breathing skills in most of these programs. They offer classes on land and in the pool. Their senior classes include Silver Core Fusion, Silver Yoga and Active Sprint. Their aquatics classes include Arthritis Plus and Arthritis Tone & Strength. If seniors are interested any program or activity, Merritt will modify any routine to make it work for them. “Remember, you are never too old to get started!”
They also have a learn-to-swim program for all abilities and ages. The objective of the Michael Phelps Swim School is to develop the whole person, mentally and physically. Swim classes include stroke development, games and water sports, personal safety, personal growth, and rescue. They also offer a pre-team class and a Red Cross Certified lifeguard class.
“Remember, you are never too old to get started!”
Merritt offers the A.L.I.V.E. (Aggressive Lifestyle Intervention through Variable Exercise) protocol which is an astounding new exercise and physical change program that not only reduces body fat and stimulates muscle, but also works to help reverse disease trending (you’ll understand how to reverse conditions such as type 2 diabetes, hypertension, hypothyroidism, metabolic syndrome, and excess adiposity (obesity).
The biggest mistake that Donyel sees people make when exercising is not knowing how to do the proper exercises to achieve their desired results. Some people come to clubs and do the same exercises for years and wonder why they do not see any results.
The biggest mistake that he sees other gyms make is not properly introducing new members to the club – not showing them the proper way to use the equipment and not listening to the new member’s goals so they can show them how to receive their desired results. That is why attrition rates for some clubs are so high because members are not seeing the results they want. Merritt offers a Results guarantee. As mentioned before, every new member is enrolled into their Results program. The new member meets with a club advisor who introduces them to the club, shows them how to use equipment and listens to their goals. Based on their goals, the club advisor works with the new member to devise a fitness plan that will help them achieve their desired results.
If you would like more information about Merritt Athletic Clubs, you can check them out on their web site at www.merrittclubs.com, email Donyel Cerceo at email@example.com or call them at 800-NEW-SHAPE. You can also “Like” them on Facebook, follow them on Twitter, “Pin” them on Pinterest, follow them on Instagram, or view them on YouTube.
Anyone who has worked out or participated in programs at Merritt Athletic Clubs, is invited to comment on our blog.